Digital Hire lets companies and candidates schedule, complete and review video interviews wherever convenient. Companies can set up interview questions, invite and check potential candidates right on their phones and tablets


UI/UX Product Design
Data Architect
Frontend Developer

Tools & Methods

Figma, XD
User Interviews
Wireframes, Journey Maps
Usability Test, A/B Testing
React.js, Typescript
Trello, Invision, Airtable


2 years & 5 Months

  • 1 Million+ Interviews
  • 250k Users

🫀 The Problem

Recruiting the right talent has always been pivotal for businesses, yet traditional hiring processes, anchored in paper resumes and brief interactions, often fell short. The inability to gauge a candidate’s interpersonal skills, clarity in communication, and real-world presentation before an in-person interview necessitated a tool to optimize the hiring experience.

πŸ™‹β€β™‚οΈ Solution

DigitalHire offers a video-integrated hiring platform that goes beyond the constraints of traditional hiring. Candidates are given the stage to present themselves dynamically through video, while recruiters benefit from an array of features to evaluate, analyze, collaborate, and make informed decisions. The result is a streamlined, efficient, and time-saving hiring process that aligns the best talent with their ideal roles.

πŸ€“ My Role

At DigitalHire, I served as the Co-Founder and the driving force behind both its product design, strategy and its exponential growth. Beyond my hands-on roles in UI/UX Design, Data Architecture, and React Frontends, I established and managed cohesive teams, implementing structured design processes and systems from the ground up. Relying on Figma and Sketch for design, I transitioned concepts into interactive prototypes and closely worked with customers.

πŸ“ The Process

I utilize the Double Diamond model in my design approach, a method from the British Design Council.Β  This process prioritizes user needs, yielding innovative and effective designs.

01. Discover

Interviews, Research & Competitor Analysis

02. Define

Problem Statement, User Stories, Feature Mapping


LOFI Wireframe, User Testing & Present to stakeholders

04. Implement

Hi-Fi Design & Development

🧐 Competitor Analysis

I conducted an exhaustive competitor analysis to comprehend the dynamics of the video interviewing landscape. Key players like HireVue and Sparkhire were at the forefront, with HireVue holding a substantial 35% of the market share, while Sparkhire closely trailed at 28%. This analysis was crucial in discerning industry trends and identifying opportunities for DigitalHire to differentiate. Leveraging these insights, and our unique value proposition of a seamless, video-integrated platform, we managed to cater to the evolving needs of modern recruiters.

πŸ—ΊοΈ User Journey Map

Using the insights gained from desk research and user interviews, I created journey maps for companies, candidates and system admins.

πŸ–₯️ Company Workflow

Accessible UX